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MB-230 practice dumps questions and answers

  • Exam Code: MB-230
  • Exam Name: Microsoft Dynamics 365 for Customer Service
  • Updated: 2024-07-13
  • Q&A: 155 Questions and Answers
  • PDF Price: $36.99

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Configure marketing applications (20-25%)
Configure organization settings
    configure administration settings including LinkedIn Lead Gen and quota limits
    configure data sources for synchronization
    create and manage templates
    configure portal integration
    configure landing page settings
    configure domain authentication 
    configure data protection tools
    configure social media
    configure webinar providers
Configure marketing settings
    configure matching strategies
    configure marketing email settings
    configure customer journey settings
    configure opt-in settings
    configure email deduplication settings
    configure lead scoring settings
    configure required options for publishing journeys
    create and configure marketing calendars
    manage assets and content settings
Manage insights
    analyze contact insights
    analyze lead insights
    analyze segment insights
    analyze customer journey insights
    analyze email insights
    analyze lead scoring model insights
    analyze marketing page insights
    analyze marketing form insights
    analyze website insights
    analyze redirect URL insights
Manage segments and lists (10-15%)
Create and manage segments
    determine segment type
    create market segments
    create segments using Natural Language Query
    configure dynamic segments using Designer
    combine segments using union, exclude, or intersect logic
    create segments from external sources using customer insights
Create and manage subscription centers and lists
    determine usage scenarios for subscription lists
    create a subscription list
    add a subscription list or lists to a form
    create a segment based on a subscription list
    create a subscription center marketing page
    understand how and where to publish subscription centers
Create and manage marketing forms and pages (10-15%)
Create marketing forms
    determine which marketing form type to use
    determine form requirements and limitations
    create a marketing form using a template
    create landing forms and pages
Create and manage marketing pages
    create marketing pages
    add content to marketing pages
    add forms to content blocks
    apply a style to marketing pages
    integrate marketing pages with marketing emails
    preview and validate marketing pages
    publish marketing pages
    monitor visitors to marketing pages
Manage leads, contacts, and accounts (5-10%)
Create and manage leads
    create leads
    synchronize leads from LinkedIn
Create and manage accounts and contacts
    create and manage accounts
    create and manage contacts
    manage activities
Create and manage marketing emails (5-10%)
Create email messages
    create an email message by using a template
    define mandatory fields for email messages
    add dynamic content to email messages
Manage email messages
    define message requirements
    preview messages by using the Basic and Inbox options
    check Spam Scores
    design and run A/B tests on email messages
    validate and publish messages
Manage customer journeys (10-15%)
Create customer journeys
    determine content types required for a customer journey
    create a customer journey by using a template
    implement actions
    implement targets
    implement flow control for customer journeys
Publish and manage customer journeys
    configure required options for publishing journeys
    check customer journeys for errors
    publish a customer journey
Manage events and webinars (10-15%)
Create and configure events and webinars
    create an event team
    set up venues and sessions including internal and external tracks
    set up speakers
    configure webinar options
    configure event website
    create and manage event forms
    create stream events on Microsoft Teams
    set up event agenda
Manage events and webinars
    create event invitations, banners, and social media posts
    manage event registrations, including attendee check-in
    manage speakers, registration, waitlists, and attendees
    manage sponsors, vendors, logistics, and accommodations
    record and view financial information for events
Configure Dynamics 365 Customer Voice (10-15%)
Create surveys
    create a theme and upload images
    add pages to a survey and personalize data
    identify survey question types
    add survey questions
    determine respondent types
    determine submission options
Preview, test, and publish surveys
    add surveys to emails
    add surveys to a webpage
    add surveys to customer journeys
    clone, import, and translate surveys
Manage survey responses
    view a summary of survey results
    analyze survey responses
    implement conditional logic for survey actions
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